Churchill Downs Supports ‘KMAC Couture: Star Stuff’ with $20,000

Louisville, KY (October 1, 2020) – For the past several years, Churchill Downs Incorporated (“CDI”) has been a proud partner of Louisville’s Kentucky Museum of Art and Craft (“KMAC”), and that support is unwavering with CDI’s commitment to helping produce this year’s “KMAC Couture: Star Stuff.”

KMAC Couture is an annual event and KMAC’s signature fundraiser that features models on a runway showing off original, extraordinary designs handcrafted by local artists. Due to the ongoing COVID-19 pandemic, the planned in-person April event was scrapped and organizers deliberated on how to present some version of this iconic event to a 2020 audience. Eventually, they landed on film.

Sponsored in part by a $20,000 contribution from CDI, KMAC was able to produce “KMAC: Star Stuff” a blend of fashion show and artist documentary that will debut October 11. Thanks to its medium, the video will showcase the work of KMAC Couture artists in unprecedented detail.

In the past, models would walk the runway, audiences would get a glimpse of the ensemble, and then the model would vanish as they exited, along with the art. In video, however, KMAC, working with Uproar Films, will give viewers a much closer look at the work, with close-ups on all the incredible details and nuance of the designs. It will truly be a never-before-seen look at this singular, wearable art. In addition to the montages of the designs, the video also highlights those who helped produce the event with sponsor and staff interviews as well as behind-the-scenes artist spotlights and in-depth looks at their various processes.

According to the museum, “‘KMAC Couture: Star Stuff’ is a celebration of original couture pieces of wearable art and high-concept fashion. The film offers the museum a platform to feature and support emerging and established artists, costume and clothing designers, milliners and others from around the region and across the United States. KMAC Couture also serves as KMAC Museum’s signature fundraiser, making possible much of our work to connect people to art and creative practice through exhibitions and educational programs throughout the year.”

“KMAC Couture: Star Stuff” will be available to view online beginning October 11 via pay-per-view. Ticketing and more information will soon be made available at

About Churchill Downs Incorporated

Churchill Downs Incorporated is an industry-leading racing, online wagering and gaming entertainment company anchored by our iconic flagship event – The Kentucky Derby. We own and operate Derby City Gaming, a historical racing machine facility in Louisville, Kentucky. We also own and operate the largest online horse racing wagering platform in the U.S.,, and we operate sports betting and iGaming through our BetAmerica platform in multiple states. We are also a leader in brick-and-mortar casino gaming with approximately 11,000 slot machines and video lottery terminals and 200 table games in eight states. Additional information about CDI can be found online at

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